Christina's Clarity Corner

Magical Marketing Open

Magical Marketing: Opens 2/1/2023

It’s story time! (More on Magical Marketing later!) (I think you’ll like this one.) In case you didn’t know, I’ve been in the marketing industry since 2009. And I started my business as a marketing consultant in 2013. And I’ve truly seen it all… From when I was contracted to work with digital marketing agencies… … Magical Marketing: Opens 2/1/2023 Read More »

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Happy New Year + Exciting Updates

Happy (True) New Year + Exciting Updates

Happy (True) New Year, and by the way, allow me to give a little update of what this new year brings… The new energy of business building requires an elevated marketing approach… which requires a new way of talking to your audience about your offer.  Hear me out: You offer a transformation. Whether it’s helping … Happy (True) New Year + Exciting Updates Read More »

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Happy 2023 + Honor Your Winter

Happy 2023 + Honor Your Winter

Happy 2023. (Notice I didn’t say happy new year.) Because, for over the past few years, the January 1 New Year vibes just haven’t truly vibed with me.  Sure, the holiday festivities wind down, the talk of “resolutions” and goal setting is in the air, and the return to routines and productivity is underway. But, … Happy 2023 + Honor Your Winter Read More »

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Being an Entrepreneur: Giving Value to the Contraction Before the Expansion

Being an Entrepreneur: Valuing the Contraction Before the Expansion

Happy Holidays, fellow entrepreneur! Before I sign off for the remainder of the year, I wanted to wish you a magical end to 2022. And thank you for being here with me.  I wanted to also let you in on what I’ll be focusing on over the next few weeks in case it inspires you … Being an Entrepreneur: Valuing the Contraction Before the Expansion Read More »

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How to Show Up Intentionally During a “Slow Down” Time

How to Show Up Intentionally During a “Slow Down” Time

Tis the season to… Work? Play? Be merry? And bright? How will you show up? I took a poll on Instagram not too long ago to find out how my community was planning to show up over these six weeks of the holiday season.  When I was in the corporate world (mind you, over 15 … How to Show Up Intentionally During a “Slow Down” Time Read More »

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Marketing IS Manifesting

Marketing *is* Manifesting

One thing my people love is the power of manifesting. And while we absolutely *love* the magic of manifesting, we forget that marketing actually *is* manifesting… in action.  Meaning: through marketing, you are quite literally taking the “action” part of co-creating with the Universe. You’re showing that you are ready to give and receive. You’re … Marketing *is* Manifesting Read More »

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This is the big lie about marketing

The Big Lie About Marketing

This is the lie that business owners have been led to believe about marketing: That it is complex and time-consuming and downright difficult and wayyyy too much for you to handle. I’ve been in the game for over 15 years now. And what you’ve been led to believe is BS. I used to be wildly … The Big Lie About Marketing Read More »

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How to Make Marketing Manageable

How to Make Marketing Manageable

Do you desire this for your marketing, too? *I desire my business to be BIG.* And then does this thought creep in… *But can I be big enough to make it happen?*  Meaning: Can I be consistent enough? Persistent enough? Can I believe in my skillset, knowledge and expertise with so much conviction and share … How to Make Marketing Manageable Read More »

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Is Your Messaging Confusing People?

Is Your Messaging Confusing People?

Confused about how to show up in your messaging as you market yourself? Tongue-tied when people ask you what you can do for them? Offer something incredible but unsure how to put it succinctly into words? Good news – I can tell you what you actually do! And I can tell you how you can … Is Your Messaging Confusing People? Read More »

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Marketing Myths I Want to Bust

Marketing Myths I Want to Bust Now

Let’s bust a couple of marketing myths that might be holding you back from truly showing up and shining bright. Myth #1: You need thousands of followers.  Listen: I know people with thousands of followers and with just as much engagement as I have. (I have less than 1000 followings right now on IG after … Marketing Myths I Want to Bust Now Read More »

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Root Cause Healing for the Burnt Out Business Owner

Root Cause Healing for the Burnt Out Business Owner

Over the course of the last several months, I realized that what I do is basically root cause healing for the burnt out business owner, who’s sick and tired of marketing themselves. Because, I’ve been there too. For so long, I was scrambling around looking for someone who’s got the magic formula – who’s done … Root Cause Healing for the Burnt Out Business Owner Read More »

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Is this what you're craving in your marketing strategy?

This Is What You’re Craving in Your Marketing Strategy

Think for a moment about your marketing strategy. What’s coming up? Are you feeling… Icky? Cringey? Uncomfortable? Tongue-tied? Petrified?  You’re not alone.  One of the main setbacks I see with entrepreneurs when it comes to how they market themselves is this:  They aren’t confident in the message that they are selling.  I’m sure your work … This Is What You’re Craving in Your Marketing Strategy Read More »

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Welcome to a New Marketing Era

Welcome to A New Marketing Era

It’s easy to get so wrapped up in the current day tactics of marketing, that we forget through our businesses, we first and foremost: serve. Now, I’m not placing blame or shame on anyone. If I’m being honest, in my nearly 10 years of entrepreneurship, I’ve lost sight of this myself many, many times.  However, … Welcome to A New Marketing Era Read More »

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Why I Created The L.I.F.E. Method (& Why Alignment Matters)

Why I Created The L.I.F.E. Method (& Why Alignment Matters)

During my really busy weeks with a big workload and lots of projects in the queue, alignment is priority number one. I not only double down at my desk. I double down on my mat too. The activities that keep me aligned are what I prioritize no matter what’s in the queue for the week. … Why I Created The L.I.F.E. Method (& Why Alignment Matters) Read More »

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How Marketing + Alignment Collide

How Marketing and Alignment Collide

Marketing your business, particularly in this online space, is all about how you show up for it.  Are you walking the talk? Are you leading by example? Are you showing up for yourself so that you can show up for others in a way that is aligned to your word, your truth, your message? Or … How Marketing and Alignment Collide Read More »

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Welcome to A New Season of Transformation

Welcome to A New Season of Transformation

Welcome to a new season of transformation. I’ve taken some time away from my work this summer… mostly to realign. I’ve also invested in myself, especially in my well-being, and as a result, my business is emerging once again, reborn, renewed and revitalized. Here’s the truth: as an entrepreneur, you’re on a never-ending journey of … Welcome to A New Season of Transformation Read More »

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I Make Marketing Fun

I Make Marketing Fun

This time away from my business has given me so much clarity. I’ve realized that I have been, for quite some time, overcomplicating what I do and how. Because I too believed in the lie that business has to be hard, that marketing has to be hard, that what I sell has to be overly … I Make Marketing Fun Read More »

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How to Know You’re On the Right Track

How to Know You’re On the Right Track

How do I know if I’m on the right track? Well, lately… I’ve been doing something crazy.  I took off the summer.  Made it a vacation for myself and the boys.  Unplugged. Relaxed. Had fun.  And it was wonderful.  Because it made me realize that I’m done.   Done feeling like I’m obligated to show up … How to Know You’re On the Right Track Read More »

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Get to the Heart of it

Get to the Heart of It

For all my business owners: this heart-felt blog is especially for you! There are likely hundreds, if not thousands, of people just like you with the same skillset, knowledge and expertise.  They are also probably following the same formulas, strategies, scripts and to do lists to market themselves.  Except you’ve got one thing that they … Get to the Heart of It Read More »

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Your Permission to Break the Rules

This is Your Permission to Break the Rules

I don’t know about you but I’m so done following the rules… your rules, their rules, heck, even my own rules!  From the absurdities of the social algorithms to the policing of content by followers and non-followers alike, it’s all just utterly ridiculous. And it takes the fun out of what we’re all doing on … This is Your Permission to Break the Rules Read More »

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What Does Failure Actually Mean to You?

What Does Failure Actually Mean to You?

Has this thought ever crossed your mind? “I feel like I’m a failure in business.” First of all: you’re not alone. This thought has crossed my mind more often than not in my nearly 10 years as a business owner. “I had a (launch/client/project/contract/etc.) that flopped and fell through. And therefore, I failed.” -Said every … What Does Failure Actually Mean to You? Read More »

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Where is your compass pointing?

Where Is Your Compass Pointing?

Lemme tell you about the summer vibe I’m all about right now…  Over here, in my corner of the world, we’ve been: spending time outside, adventuring together as a family, and seriously reducing our “working” hours. As a result: I’ve shown up online a little less. I’ve focused my marketing efforts towards a relational approach (communities, networking, … Where Is Your Compass Pointing? Read More »

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You Are Making a Difference - Trust Me!

You’re Making a Difference – Trust Me!

Over the past few weeks, I surveyed my community (which is something I typically do, mid-summer.) I do it to see how I can recharge my content, rejuvenate my messaging, but mostly to see if what I am doing is making a difference. The turnout of responses was the largest of my career. One of … You’re Making a Difference – Trust Me! Read More »

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My Birthday Blog – This is 35

My June 21st birthday message to you… If there’s one thing, one piece of soul-powered inspiration that I would share with you over and over again… one message that comes from my heart and epitomizes all of the knowledge and experience that brought me to where I am today… one thing, just one, it would … My Birthday Blog – This is 35 Read More »

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You Are Just One Pivot Away

You Are Just One Pivot Away

This season of life is asking me to re-align and pivot in ways I never thought possible. And lately, while I’m in the midst of running the pilot program of The Soul-Powered Business Program, I’m also taking the space I need to ensure that its curriculum, delivery and experience is in alignment with my vision … You Are Just One Pivot Away Read More »

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Re-Aligning for Greater Ease

Re-Aligning for Even More Ease

In a previous blog post, I talked about the energy of alignment – and that once you commit to living your life in an aligned way, there are energies around you that protect that alignment. I’m currently in a state of actively re-aligning. It’s kind of like being in the late third trimester of pregnancy… when … Re-Aligning for Even More Ease Read More »

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Rest is Productive

Rest Is Productive

Rest is productive. This is something that I have known to be true for quite some time but have only recently decided to put fully into practice. You see, it’s easy (especially for a Type-A-Recovering-Perfectionist like me) to get caught up in being consistent for the sake of consistency.  Maybe that’s how it used to … Rest Is Productive Read More »

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You'll Never Have it All Figured Out

You’ll Never Have it All Figured Out

“I just have to get this figured out and then I can finally: (fill in the blank.)” How many times have you thought this in the course of your life? Whatever it is that we are focusing on (be it parenthood, health, marriage, relationships, business, spirituality, etc.), there’s a desire to “figure it out” before we … You’ll Never Have it All Figured Out Read More »

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Stop Trying to Fit In When You Already Belong

Stop Trying to Fit In When You Already Belong

The difference between me and most marketing consultants is that I’m not trying to teach you how to fit in. I’m teaching you that you already belong.  Yes, I can come up with killer campaigns. Yes, I can innovate all the livelong day. Yes, I can come up with some  really great sellable and scalable ideas. But I don’t … Stop Trying to Fit In When You Already Belong Read More »

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The New Way to Market Yourself

The New Way to Market Yourself

There’s a new kind of marketing I want you to embrace… a new way to market yourself. The kind that’s rooted in love.  Instead of a fear-based marketing approach, (which is still running rampant amongst business owners and taught within the marketing community), I’m here with a new way. It’s actually the foundational principle of … The New Way to Market Yourself Read More »

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The Soul-Powered Approach: The Only Investment that Matters

The Soul-Powered Approach: The Only Investment that Matters

The soul-powered approach to business is the only one worth investing in. Because it’s based entirely on YOU. You are quite literally investing in who you are at a soul level and relying on THAT to build a business you can’t wait to wake up to. You’re not investing in anyone else’s pathway to success. You’re investing … The Soul-Powered Approach: The Only Investment that Matters Read More »

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The Soul-Powered Business Program

Enrollment Is Open: The Soul-Powered Business Program

Let’s talk about an affliction I see so often in big-hearted business owners… I like to call it: The Business Burnout Bug  And it’s a nasty one. Symptoms: Fumbling around… chasing one shiny thing after the next… looking for all the answers outside of themselves… Chronic fatigue… from flailing, spinning your wheels, doing all the … Enrollment Is Open: The Soul-Powered Business Program Read More »

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Why You’ve Gotta Chase the Dream, Instead of the Dollar

Why You’ve Gotta Chase the Dream, Instead of the Dollar

When I started my business journey back in June of 2013, I just did what I thought I was supposed to do. I thought I was chasing the dream! And so I hustled… I chased every client, and I offered every service – whether or not those clients and services were aligned with who I … Why You’ve Gotta Chase the Dream, Instead of the Dollar Read More »

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The True Meaning of Heart-Centered Entrepreneurship

The True Meaning of Heart-Centered Entrepreneurship

Are You a Heart-Centered Business Owner? Here’s what I’ve noticed in our world: It’s really easy to throw around the word “heart-centered” AND define it as serving from a place of radical compassion… towards others. Here’s the thing though: If you get burnt out while serving others, you’re not heart-centered. If you find yourself stressing … The True Meaning of Heart-Centered Entrepreneurship Read More »

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5 Fast & Hard Truths on the Way to Your Dream Life

5 Fast & Hard Truths on the Way to Your Dream Life

As I prepare for the launch of my program, I’m reminded once again of the feeling of anticipation, anxiety and even apprehension, just before enrollment opens. This launch is the quite literally the launching pad into my dream life.  Thoughts race through my head: “Will anyone enroll? Will they like my program? Does this work … 5 Fast & Hard Truths on the Way to Your Dream Life Read More »

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Path of Inspiration = Path of Least Resistance

Path of Inspiration = Path of Least Resistance

Believe it or not, the path of inspiration wasn’t on my radar until my early 30s. I used to have a heck of a time figuring out what inspires me, and I used to find consolation in the fact that so many others did too. How we got here isn’t hard to figure out… We’ve … Path of Inspiration = Path of Least Resistance Read More »

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Showing Up for You and Your Business: Options vs. Choices

Showing Up for You and Your Business: Options vs. Choices

This blog is a bit different and somewhat of a stand-alone as it relates to the rest of my content. It’s more a pep talk as we think about the choices we have in business. I’m going to be real with you for a minute. I’m tired. Between the early morning wake-up and a full … Showing Up for You and Your Business: Options vs. Choices Read More »

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Your Permission to Light It Up

Your Permission to Light It Up

A few weeks ago, I was triggered by something I read online by a coach that I follow. She said something along the lines of how our businesses aren’t meant to light us up, that we don’t need to love our businesses.  It felt like a punch in the gut, because it invalidated the core … Your Permission to Light It Up Read More »

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This is your most important business asset

This is Your Most Important Business Asset

What is your most important business asset? It’s you.  I’ve said it once and I will say it again: You are the most precious, the most valuable, the most vibrant element of your business. Without you, your business isn’t alive. Without you, your business won’t shine. It simply will not thrive.  I’ve been in business … This is Your Most Important Business Asset Read More »

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What it Means to Choose Your Hard

What It Means to “Choose Your Hard”

One of the biggest belief-shifting statements that I wish I was told at the beginning of my entrepreneurial journey, almost 10 years ago, is this: “You get to choose your hard.” This statement is true for every area of your life where you desire change. Whether it’s for nurturing relationships, losing weight, making money or … What It Means to “Choose Your Hard” Read More »

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stuck in social sharing paralysis? Read this.

Stuck in Social Sharing Paralysis? Read This.

I was recently talking to a colleague of mine, and she was in complete “social sharing paralysis.” “I have all of these interests that I feel make me…well, me,” she said. “I know that I should focus on my business when I am marketing myself, but I feel the urge to get outside the box.” … Stuck in Social Sharing Paralysis? Read This. Read More »

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3 Ways You’re Not Showing Up from a Place of Inspiration

3 Ways You’re Not Showing Up from a Place of Inspiration

One of my favorite quotes is, “To be inspired is to be in spirit.” The fact that “inspired” and “in spirit” look and sound so similar to each other is no coincidence. The idea is that when you are inspired, you are walking your spirit’s path. You are “in spirit.” Things click effortlessly, synchronicities abound, … 3 Ways You’re Not Showing Up from a Place of Inspiration Read More »

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3 Ways to Show Up as the Leader that You Are

3 Ways to Show Up as the Leader that You Are

Now more than ever, we need leaders who don’t just talk about it – they *be* about it! The world is yearning for leaders who can show them the way to a better, happier life. And if you’re in the business to make that happen for others, then the world needs you.  We need big-hearted … 3 Ways to Show Up as the Leader that You Are Read More »

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Stop playing small. Show up. Be seen. Shine.

Stop playing small. Show up. Be seen. Shine.

It recently dawned on me that I have been playing small for as long as I can remember. In early 2020, when I first started sharing more on social media, I’d have massive anxiety. I’d text my husband and tell him I was shaking before I’d hit “post.” And this wasn’t long ago. It was … Stop playing small. Show up. Be seen. Shine. Read More »

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Top 3 Secrets to Being Consistent to Achieve Your Vision

Top 3 Secrets to Being Consistent to Achieve Your Vision

You’ve got big dreams, but are you being consistent while showing up for them?  As the creator of The L.I.F.E. Method, here’s one thing I know to be true: You can have laser-focused vision for your future, but you’ve gotta show up consistently for it, day in and day out. Admittedly, that’s one piece of … Top 3 Secrets to Being Consistent to Achieve Your Vision Read More »

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3 Daily Critical Tasks to Soul-Power Up Your Productivity

3 Daily Critical Tasks to Soul-Power Up Your Productivity

My goals for this year aren’t just to “do this” and “do that.” I don’t know about you, but I’m not interested in being busy just for the sake of being busy. Unfortunately, critical tasks and productivity these days looks a lot like being busy.  Today I’m sharing three tips that will not only improve … 3 Daily Critical Tasks to Soul-Power Up Your Productivity Read More »

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The Big Myth About Making Money

The Big Myth About Making Money

How are you making your money? Are you chasing the dollar?  When I started my business in 2013, that is precisely what I did. I chased every client and offered every service, whether or not it was aligned with who I wanted to work with and what I wanted to offer.  To my own detriment, … The Big Myth About Making Money Read More »

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A Holiday Wish

A Holiday Wish (& A Small Ask for A Free Gift!)

Before I begin my holiday break, I want to wish you a happy holiday and new year!  My 2022 wish for you is that you will get closer to your potential than you ever have before, and that it will be filled with all of the joy and magic that you deserve.  I’ve got lots … A Holiday Wish (& A Small Ask for A Free Gift!) Read More »

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Soul-Power Up Your Business - Step 3 Your Message

Soul-Power Up Your Business – Step 3: Your Message

The Soul-Power Up Your Business Series continues today with the drop of the third video all about defining your message. And what is your message? This is your proclamation, defined. If you could put your stake in the sand and claim what matters to you about what you do, you are bringing your Soul Message … Soul-Power Up Your Business – Step 3: Your Message Read More »

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Remember Who You Are

How to Remember Who You Are

Remember who you are. Before the opinions mattered… Before the noise got too loud… Before the world made you forget… Before you put the constraints on yourself… Remember where you come from… from an infinite source of power and l o v e. It’s absolutely possible for you to create the life that you can’t … How to Remember Who You Are Read More »

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Thanksgiving

A Few Thoughts on Gratitude

Dear Reader, Aside from telling you how grateful I am for you, I want to extend the gift of gratitude to you. If there’s one thing that I’ve learned over the past few years, as it relates to business ownership and life in general, the practice of gratitude towards others, but especially towards myself, has … A Few Thoughts on Gratitude Read More »

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Sharing Your Story in a Hero's Journey Framework

Sharing Your Story in a Hero’s Journey Framework

I’m guessing you didn’t just pick your career on a whim. There’s something there, and maybe you haven’t even realized it yet, that drew you to the thing that you do. There’s a greater purpose there, and therefore a greater reason. We all have a reason for being and we all have a reason for … Sharing Your Story in a Hero’s Journey Framework Read More »

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3 Ways to Make Your Customer Experience Unique

3 Ways to Make Your Customer Experience Unique

The customer experience can be defined as all of the experiences your customer has over the course of the business relationship, from start to finish. And this really does include everything! From the moment the customer first finds you, to the moment they purchase from you, to the moment where they use your product or … 3 Ways to Make Your Customer Experience Unique Read More »

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Soul-Power Up Your Business - Step 2 Your Method

Soul-Power Up Your Business – Step 2: Your Method

The Soul-Power Up Your Business Series continues today with the drop of the second video all about defining your method. And what is your method? Your method is essentially your unique approach and process to whatever it is that you do. Whether you’re a coach, consultant, practitioner, or healer, you have a unique way of … Soul-Power Up Your Business – Step 2: Your Method Read More »

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How to Find Your Passion Then Cultivate It

How to Find Your Passion, then Cultivate It

Here’s one of my all-time favorite quotes… “Your vocation in life comes from where your greatest joy meets the world’s greatest need.” -Frederick Buechner What Frederick is talking about is most commonly referred to as the “sweet spot” in business. It’s somewhere in the middle of what you most want to give (sell) and what … How to Find Your Passion, then Cultivate It Read More »

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How to Be More Purpose-Driven in Your Business

How to Be More Purpose-Driven in Your Business

When you have a business driven by purpose, you are motivated to show up, be seen and shine by something that comes from within you. It’s emotional. It’s from the heart. It’s the essence and expression of what truly matters to you. What matters to you so much about the field you are in and … How to Be More Purpose-Driven in Your Business Read More »

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3 Ways to Achieve Aligned Productivity

3 Ways to Achieve Aligned Productivity

The best type of productivity is aligned productivity.  It’s the kind that isn’t keeping you busy just to be busy. It’s the kind of productivity that feels good, that inspires you, that doesn’t burn you out. Here are my top 3 tips for achieving this type of aligned productivity: Tune into your nature. This is … 3 Ways to Achieve Aligned Productivity Read More »

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Soul-Power Up Your Business - Step 1 Your Mission

Soul-Power Up Your Business – Step 1: Your Mission

The Soul-Power Up Your Business Series starts today with the drop of the first video all about defining your mission.  I talk about your Soul-Power A LOT, and so my goal for the remainder of this year is to get you all better acquainted with what it means, how it impacts your business, and why … Soul-Power Up Your Business – Step 1: Your Mission Read More »

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How to Redefine Your Approach to Marketing

How to Redefine Your Approach to Marketing

Here’s the thing that bothers business owners when they think about marketing themselves… (I know, because it bothered me too.) The type of marketing that many agencies and consultants teach is one that has been handed down and learned from corporations, which is very data-driven and results-based and not always done ethically.  Now, there’s nothing … How to Redefine Your Approach to Marketing Read More »

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Craving truth? Start with Who You Are and What You Want

Craving truth? Start with Who You Are and What You Want

Isn’t that the truth?! Now more than ever, it’s hard to decipher between fact and fiction, truth and lies, disinformation and information.  And I’m not just referencing what’s going on in the world – I’m talking about what’s going on in our own journeys too, entrepreneurial or otherwise. Perhaps the best thing we can do … Craving truth? Start with Who You Are and What You Want Read More »

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